Founded in 2002, by legendary Californian skateboarder Keith Hufnagel, HUF is a skateboard and streetwear brand that has had a massive impact on the industry. Paving the way for many of today’s most popular skateboard companies, HUF consistently puts out captivating collections, riddled with quality construction and distinctive designs. Alongside clothing and accessories, the brand creates unique footwear made to transition from the park to the street.