A$AP Rocky and Ray-Ban Redefine Cool with the Wayfarer Puffer Collection

When it comes to merging music, fashion, and culture, few names command attention like A$AP Rocky. Now, as the creative director of Ray-Ban, the Harlem-born style icon has unveiled his boldest vision yet: the Wayfarer Puffer, the first all-new silhouette under his direction and the centerpiece of the A$AP Rocky x Ray-Ban SS25 Sunglasses Collection.

The classic Wayfarer gets thickened up with oversized edges and dark lenses that carry weight. The shape is aggressive, the silhouette is loud, and the attitude is unmistakable. Rocky took what worked and made it hit harder. With a clean design, each pair brings his signature style to the table and sparks a conversation.

Available in seven bold colourways, from hot pink to canary yellow, this piece makes you stand out from a crowd without even trying.

This is Rocky’s first full silhouette with Ray-Ban, and it delivers. It’s about owning a look that hits different, instead of chasing the hype. No half-measures, just sunglasses that speak the language of now.

Shop the collection now available at Livestock.